Today isn’t the only day to support locally-owned businesses, but it’s the official day — Small Business Saturday. The so-called mom and pop stores are competing at great disadvantage with the big corporate boxes and their advertising budgets and name recognition.
Not that advertising is a bad thing. In the print news biz it is a great thing. We love it! But keep in mind that your support of the little guy and gal who runs a business in a real neighborhood makes the whole city stronger.
You’ll save on gasoline the bargains you seek by driving far.
Keep the little storefronts humming, and not just today.