NEW YORK -- To those in the audience, a fashion show appears effortless: models show up, put on designer clothes, walk the catwalk and call it a day.
But behind the scenes there's a world of work unfolding to ensure the show unfolds seamlessly. At Nolcha Fashion Week, a day of runway shows spotlighting independent designers, Lawrenceville resident Rebecca Strong has served as backstage manager for seven years. It's her job to choreographs the chaos to help make sure everything and everyone looks their best.
"It's all very time sensitive," she said backstage after a fashion show Wednesday at Chelsea Piers.
Nolcha Fashion Week provides independent designers the opportunity to present their work at a more affordable cost. Producing a show at the tents at Lincoln Center, home to Mercedes-Benz Fashion Week, can cost designers tens of thousands of dollars, not including the additional costs of hiring stylists, models, someone to help produce the show and music, etc.
Even when she's in New York, Ms. Strong thinks about how she can draw upon her Nolcha Fashion Week connections to contribute to Pittsburgh's budding fashion scene. For example, she has some plans in the works to feature locally more independent designers, she said.
Stay tuned ...
(Photo: Backstage manager Rebecca Strong behind the scenes at Nolcha Fashion Week on Wednesday, Feb. 12, 2014. Sara Bauknecht/Post-Gazette)